Carmel Berry Co

I first worked with CBC back in 2021 to do a Wordpress → Shopify migration. Since then, CBC has booked multiple Shopify VIP Days with me to make incremental website improvements including: theme version update, installation of a recipe app, building new pages, improving site-wide search capabilities, blog & recipe organization, adding new products and more.

Since the product is not well-known, an important part about this website was making the product benefits very clear, as well as helping customers understand how they could integrate the product into their daily lives, either for its health benefits or flavor profile through recipes.

The recipe pages were clear and organized to allow for SEO, and related products were made shoppable in the sidebar.