Range Beauty

Range Beauty is where skincare meets makeup. They provide and exclusive range of shades for melanin-rich, acne, and eczema-prone skin.

For this project, the brand requested a bold digital playground, where customers instantly understood the story and unique offering of the brand.

Crucial to the experience was the experience was making it easy for customers to choose from the 21 shades available. This involved integrating an app to display makeup color swatches, as well as swapping out product images with a new set every time a new swatch was clicked.